A clearer offer, a new design and a planned move from your current site. We map content and redirects before building. Start with a free audit and a list of priorities.
projektikuce.rs · the site of CAD ART, our family practice
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Jovan and Branko
Our family architecture practice's site, projektikuce.rs, built and ranked by us: 58,000+ visitors in 12 months, 78% from Google, €0 spent on ads.Source: Vercel Web Analytics · projektikuce.rs · 09/2025–09/2026
Projects
Pages we've built.
Real pages from four live websites, on desktop and phone. Morava Modern and projektikuce.rs belong to CAD ART, our family architecture practice.
A redesign should keep what already works and fix what doesn't. Three things change for you.
Speed
Measured speed at handover
Prerendered pages, modern image formats and very little JavaScript on first load. Lighthouse mobile Performance 95+ at handover, in the contract, or we fix it for free.
Leads
A shorter path to an inquiry
We rebuild the structure around the questions buyers ask and the pages that already bring traffic, with one obvious next step on every page.
Ownership
Your code and access
No theme licenses, no page-builder subscriptions, no plugins to patch. After the final payment, the code, design and content are yours, and the domain stays in your name.
Before and after
Why the rebuilt site is faster.
Speed isn't one trick. It comes from everything the browser no longer has to download, wait for or recalculate.
A typical older site
HTML, built on every visitTheme and page-builder CSSjQuery and plugin scriptsWeb fonts, full character setsHero image at camera sizeChat widget and trackers
Content visible
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Pages assembled by the server on every visit
CSS and JavaScript for features the page never uses
Images uploaded straight from a camera or stock site
Third-party widgets that block the main thread
After the rebuild
Prerendered HTML from the edgeCritical CSS, inlinedSubset fonts, self-hostedAVIF image, sized per screenSmall scripts, loaded later
Content visible
Read more
Pages prerendered once and served from Vercel's edge network
Only the CSS and JavaScript each page needs
AVIF and WebP images, sized for each screen
Self-hosted, subset fonts that don't shift the layout
Illustration of a typical page load, not a measurement of your site.
Your real numbers
In the free audit we test your current site with PageSpeed Insights and, where Google has enough visits, real-user Core Web Vitals. Those are your before numbers, in writing. The after number is in the contract: Lighthouse mobile Performance 95+ at handover.
99
moravamodern.com · Performance, mobile
95
projektikuce.rs · Performance, mobile
Sites we built · Lighthouse, mobile ·
Included
What every redesign includes.
The scope of the new site is set in your proposal. These come with every redesign.
An audit of the current site: speed, SEO, content and analytics
A content inventory: keep, merge, rewrite or retire
A new custom design, no templates
A hand-coded Next.js build on Vercel
A 301 redirect map for every indexed URL
Titles, descriptions and structured data carried over or improved
Search Console and analytics moved over, sitemap resubmitted
Email untouched: MX records copied exactly
Lighthouse mobile 95+ at handover
30 days of bug fixes and 404 monitoring after launch
301 migration plan
A planned migration. URL by URL.
When a redesign costs rankings, the cause is usually missing redirects, deleted pages or changed titles. The plan closes those gaps before launch day.
Example redirect map
Old URL
New URL
Status
/index.php?page=about
/about
301
/services.html
/services
301
/our-services/web
/services/web-design
301
/blog/2019/05/speed-tips
/blog/speed-tips
301
/summer-offer
retired (gone)
410
Illustrative URLs. Your map covers every indexed URL on your site; retired pages return 410 instead of a misleading redirect.
01
Crawl and export
We crawl the old site and export every URL Google knows about, plus your top pages by clicks and the pages other sites link to.
02
Decide page by page
Every URL gets a decision: keep, merge into a better page or retire. Nothing that brings traffic disappears by accident.
03
Map old to new
Each old URL points to its closest new page with a single 301 redirect. No chains, and no blanket redirects to the home page.
04
Carry the signals over
Titles, meta descriptions, headings, structured data and internal links move with the content, and improve where they can.
05
Test on the preview
Before launch, we run the full redirect list against the private preview and fix every miss.
06
Launch and watch
DNS switch, new sitemap submitted, then 30 days of watching Search Console for 404s and dropped pages.
The Kvant Partner approach
A redesign moves more than pages.
A redesign also affects the accounts and tools connected to your site. We update those connections and check them after launch. Your proposal lists what is included.
The same verified property, a fresh sitemap on launch day, then 30 days of watching for 404s and dropped pages.
Analytics history
Your current analytics keeps running through the switch, so the before-and-after comparison is real.
Google Business Profile
The website link, services and hours updated to match the new pages.
Email and DNS
MX and other DNS records copied exactly, so email keeps working the minute the domain switches.
Social profiles
Profile links pointed at the new addresses, with the right title and image when someone shares a page.
WhatsApp and Viber
On every page if they suit your customers: one tap from reading to asking.
Process
A redesign in four steps.
Our usual four steps, with the migration work built into each one.
01
Brief
The free audit and a short exchange, in writing or on a call. We export what has to survive, like top pages, links and rankings, and send a proposal with the scope, price and timeline.
Proposal
02
Design
A new structure and design in Figma, built around the pages that already bring you traffic. The number of revision rounds is in the proposal.
Structure first, then design
03
Build
We hand-code the site in Next.js on a private preview link and test the full redirect map on it before anything goes live.
Redirects tested before launch
04
Launch & care
DNS switch at a quiet hour, redirects live, sitemap resubmitted and 30 days of monitoring. Maintenance and further development are agreed as needed.
Lighthouse 95+ at handover
Project
A live site, built to this standard.
The site of CAD ART, our family's architecture practice, rebuilt the way we would rebuild yours: a new structure, old addresses redirected, and scores measured on the live site.
Projektikuce.rs, the site of our family's architecture practice, already had pages indexed by Google. When we rebuilt it on a new structure, the old addresses were redirected to their new pages. It's the same plan we now use for clients.
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Over the 12 months to September 2026, it had 58,000+ visitors, 46,000+ of them from Google, and 3,800+ visitors in every single month.
Jovan & Branko MilivojevićArchitects · founders of Kvant Studio
Projektikuce.rs, our family practice's site, measured
visitors in 12 months
58,000+
visitors every single month, 12 months in a row
3,800+
visitors from Google
46,000+
€0ad spend
100% organic. No Google Ads, no sponsored posts since launch. About 78% of visitors came straight from Google.
Source: Vercel Web Analytics · projektikuce.rs · 09/2025–09/2026
of the 25 queries with the most clicks average a top-3 position
14
Source: Google Search Console · projektikuce.rs · Web · 09/2025–09/2026
Honest advice
Redesign, rebuild or just fix?
Not every slow or dated site needs a redesign. Sometimes the right answer is a few days of fixes. We'll tell you which one you need, even when it's the cheaper one.
Read more
Fix it when:
the design still works for your customers
the problems are technical: oversized images, no caching, one heavy plugin
you already rank well and the content is current
Redesign it when:
the site no longer matches what you sell, or who you sell to
visitors can't find prices, services or a way to contact you
every change needs a developer, or the theme no longer gets updates
mobile visitors struggle, whatever you fix
If fixes are enough, we propose a one-off job, with the exact fixes listed in the proposal. Maintenance and development is for sites we build or move to Next.js.
Your proposal
The price follows the scope of the redesign.
A redesign is a rebuild, so we scope it like a new site: what stays, what changes and how many URLs move. The redirect map and the migration are part of the work. After a short exchange you get a proposal with the exact scope, price and timeline, before we start.
1You send a few sentences about your business and what you need.
2We clarify the details, in writing or on a short call.
3You get a proposal with the exact scope, price and timeline.
What we guarantee in the contract
Lighthouse mobile Performance 95+ at handover for everything we code in Next.js, or we fix it for free.
The launch date is in the contract, and so is how much less you pay if the delay is on us.
For 30 days after launch we fix bugs for free.
You approve the design. Your proposal sets the number of revision rounds; extra changes and their price are agreed in writing first.
The total in your proposal covers the whole agreed scope.
The domain is registered in your name from day one. After the final payment, the code, design files and content belong to you. You choose who you work with next.
Free audit
Start with a free audit.
A short, targeted check shows what your site does well and what holds it back, before anyone talks about design.
Read more
PageSpeed Insights, mobile and desktop
Core Web Vitals from real users, where Google has the data
A crawl for broken links, redirect chains, duplicate and orphan pages
Indexing, titles, descriptions and structured data
The pages that must survive: top pages by clicks and inbound links (with Search Console access)
A quick accessibility check
You get a short written report and a straight recommendation: redesign, rebuild or just fix. If you'd like to go ahead, we send a proposal with the scope, price and timeline.
Request your free audit
FAQ
Redesign questions, answered.
Can we redesign our website without losing SEO?
We plan the migration around the content and pages that already bring traffic. That includes a 301 redirect map, content decisions and technical checks before launch. Google positions can change after a redesign. For 30 days after launch, we monitor Search Console, redirects and 404 errors and fix issues with the migration.
Is a website relaunch the same as a redesign?
Yes. In Germany, Austria and Switzerland a redesign is usually called a relaunch. The rules are the same: keep what ranks, 301-redirect every old URL to its new address, and watch Search Console after launch.
Do we keep our domain, email and hosting?
Your domain stays yours, registered in your name. We don't touch email: we copy your MX and other DNS records exactly before the switch. Hosting moves to Vercel: on your own account, or we run it as part of maintenance.
How much does a website redesign cost?
We rebuild the site, so the price follows the scope of the new one: how many pages and URLs move, which content is carried over or rewritten, and which features and languages the site needs. The redirect map and the migration are part of the work. After a short exchange you get a proposal with the exact scope, price and timeline, before we start. The first step is a free audit of your current site.
How long does a website redesign take?
As with any new website build, the timeline depends on the scope: how many pages and URLs move, and when your copy and photos are ready. Your current site stays live until launch: we build and test the new site and redirects in a private preview. The proposal lists the phases and the timeline, and the launch date goes into the contract.
Can you redesign a WordPress, Wix or Squarespace site?
Yes. We move your content into a new Next.js site, with Sanity CMS when the site needs it, so you can still edit it yourself. Shopify stores usually stay on Shopify, with a rebuilt theme or a headless storefront. See e-commerce development.
Do we have to rewrite all our content?
No. We keep what works, restructure it and polish it. If a page needs rewriting from scratch, we point out which pages are worth it and list the writing in the proposal.
Who owns the domain and the code, what the price leaves out, what happens if the launch slips, and how to check a studio's claims yourself: ten questions to ask any studio, us included.
Start with a review of your site.
Send us your current address. We answer your questions personally and start with the free audit.
